HBO Max Price History
HBO Max (Premium) currently costs $22.99/month in the US, up from $19.99 at launch in , a 15% increase across 2 hikes. See the interactive price chart to compare HBO Max with every other major US streaming service.
Launched as HBO Now in April 2015. Rebranded to HBO Max in May 2020. Rebranded to 'Max' in May 2023 to reflect expanded Warner Bros. Discovery content. Rebranded back to HBO Max in Summer 2025. Ad-supported tier launched June 2021.
Confirm the current price at checkout. Promos, taxes, and regional fees can vary.
Upcoming changes for HBO Max
Paramount Skydance and Warner Bros. Discovery plan to combine HBO Max and Paramount+ into a single streaming platform following their corporate merger, expected to close September 2026. Paramount says the HBO brand will 'operate with independence.' Pricing for the combined service has not been announced.
Frequently asked questions about HBO Max pricing
How much is HBO Max per month in 2026?
HBO Max costs $22.99/month for the Premium plan as of October 21, 2025. The cheapest plan is the Basic With Ads tier at $10.99/month.
How much is HBO Max per year?
At $22.99/month, HBO Max (Premium) costs $275.88 per year when paying monthly. The Basic With Ads plan works out to $131.88 per year. This site tracks standard monthly rates, so discounted annual plans, where offered, are not included.
How much has HBO Max gone up over time?
The Premium plan launched at $19.99 in May 23, 2023 and now costs $22.99, an increase of 15% across 2 price changes.
When did HBO Max last raise prices?
HBO Max last changed the Premium price on October 21, 2025, moving to $22.99/month.
Does HBO Max have an ad-supported plan?
Yes. The Basic With Ads plan costs $10.99/month, the lowest-priced way to subscribe to HBO Max.